J&M Denmark was elected the winners in August 2014 and had a visit of HRH Princess Marie. An exciting day when we named the winners of the most innovative design in the Nordic countries and a strong collection of watches. An award which came from some of our idols in the jewelery industry, namely Henning Kern at Dyrberg/Kern and Mads Ziegler from Kranz&Ziegler.
It was quite surreal to stand there and come out the winners. We did not expect anything other than that we wanted to show what we stood for, additionally we of course dreamed of a victory.
It is a huge pat on the back having to stand and receive praise from some of our idols that had chosen us as a winner among the many others. Even crazier was when we got the news that we were the first watch brand ever to win this award, which otherwise primarily dominated by other jewelry brands.
The meeting with HRH Princess Marie was if anything a really special experience. One because we were already completely up and running over the award and now having to stand in the spotlight in front of the princess. We were both nervous and excited.
It's a day we'll never forget.
See a little video from the day here.
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